8 Steps to Building a Killer Personal Brand

May Busch considered herself a “nice Chinese girl” when she started her career in banking at Morgan Stanley. In fact, so did all her colleagues. Her reputation portrayed her as a “super-organized hard worker with a great attitude.” The only problem is that the same could be said of her top-notch secretary. May Busch started her … Read more

Why You Need A Strong Personal Brand and How To Build One

Post was written by May Busch When I was starting out in my corporate career, the idea of personal branding hadn’t yet come into being.  So I did what any self-respecting “nice Chinese girl” would do:  put my head down, worked hard to learn and become excellent at the job, and waited for someone to recognize … Read more